How Do You Feel About “Sales Call Reluctance”?

There has been not inconsiderable resistance in our culture to identifying oneself as a salesperson.  Many consider selling to be “beneath” them or somehow inferior to holding a “professional” job.  Over 25  years ago, psychologists Dudley and Goodson created a test to measure the degree of “Sales Call Reluctance” which measured 12 different areas that […]

Personal Victory Need Not Have Someone Else Be Dominated Or Lose

The use of the term “victory” in connection with personal fulfillment has been problematic because the origin of the word “victor” connotes “conquer.” Conquering is inconsistent with our intended understanding of victory. Some other words that could describe personal victory include: fulfillment, win, attainment, arrival, triumph and success.  The opposites of victory are even more […]